Why Your Last Loss Might Be the Key to Your Next Win

Most people try to avoid losses. But in business (and life), there's an actual growth equation

Most people try to avoid losses.
But in business (and life), here's the actual growth equation:

L × L = W
Losses × Lessons = Wins

Let’s unpack it.

📉 First “L” — Losses (a.k.a. tuition)
No matter how smart or strategic you are…
You will lose clients.
You will launch things that flop.
You will hear crickets on content you swore would crush.

Trying to avoid these losses is like trying to skip leg day forever.
You may stay safe, but you’ll never get stronger.

Losses aren’t failure.
They’re tuition.

🔍 Second “L” — Lessons (a.k.a. leverage)
This one’s optional—but it’s where the wins live.

After every “L,” ask:
– What did this reveal about my offer?
– My audience?
– My positioning?
– My system?

The insight you extract is the compound interest on your experience.
That’s the leverage.

🏁 W — Winning by Design
Here’s what winners do differently:

✅ They apply the lesson.
✅ They adjust the strategy.
✅ They show back up.

Momentum isn’t magic.
It’s engineered.

L × L = W
Losses are tuition.
Lessons are ROI.

💬 Let’s flip the script on failure:


What’s one “L” that helped you level up?
(Hit reply — I actually read these.)

If you’re sitting on a loss and can’t see the lesson yet…
That’s where I come in.

I help coaches + consultants turn raw experience into refined strategy.